
Flowers for a Healthy lifestyle with Jodi Duncan AIFD
Floral professional, Jodi Duncan AIFD knows that flowers can be an element of a healthy lifestyle. She shares inspiring thoughts about flowers, the...
Read moreHow do wedding flower design stories go from 'disaster to delight' in times of challenge? Event designer Ian Prosser AIFD, AAF, PFCI of Botanica in...
Read more“I think every time you shop, when you walk into a store no matter where it is, you're looking around for what's new,” says floral trend guru Talma...
Read moreWe see a bouquet and think, "Isn't that pretty?" says Paul Miller AIFD, PFCI, of Sunshine Bouquet. “We don't realize how much work goes into each b...
Read moreValentine's Day can be overwhelming for florists. Most everyone has a Valentine to celebrate – a spouse, partner, child, family member, friend or d...
Read more“Weddings are a fascinating area of digital marketing,” suggests Renato Sogueco AAF, PFCI, BloomNet’s Vice President of Digital Strategy. “It’s a v...
Read moreDr. James Del Prince loves sharing petals with people. Jim taught floral design to Mississippi State University students in Starkville, MS for 23 y...
Read more“Digital marketing is not a ‘Lone Wolf’ effort,” says Renato Sogueco AAF, PFCI, BloomNet’s Vice President of Digital Strategy. Post pandemic busine...
Read moreNot everyone who works in the flower industry is a designer.The possibilities are endless for careers in the floral industry. Not all jobs require ...
Read moreYou’re always busy with a long ‘to do’ list. Considering what you need to accomplish for others each day, do you really have time to invest in your...
Read moreThere's something magical about changing a flower’s color. Floral designers often experience creative satisfaction while ‘mastering the art of flor...
Read morePricing for profits is always a challenge. To remain strong, a retail business must control operating expenses in order to create profits. We can’t...
Read moreAre supply chain issues causing disruption in your flower shop? Limiting your ability to buy or sell products? Changing how you do business?As busi...
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