

Stems & Success
Flourish in Business. Bloom in Confidence.
Stems and Success is a modern, visually engaging education program designed specifically for creative small business owners - especially florists - who are masters of design but may feel overwhelmed by the "business side" of things. Built by OASIS® Floral Products to support, inspire, and empower, this program delivers real-world strategies through bite-sized content, immersive learning experiences, and hands-on resources that meet you where you are—on your schedule and in your style.
Stems and Success isn’t just a program. It’s a movement to educate, empower, and grow a thriving creative community.
Ready to plant the seeds?
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Led by Kelsey Thompson, AIFD
Business Owner | Florist | Industry Educator
With nearly 15 years at the helm of a retail floral shop, Kelsey Thompson AIFD brings extensive hands-on experience to Stems and Success. Her expertise spans retail operations, marketing, AI integration, and design, which she shares through various industry education initiatives. Her unique blend of creative design instinct and business insights drives her passion to elevate florists and strengthen the industry as a whole. She lives in Iowa with her husband and two kids and loves traveling, chocolate and relaxing with a good book.
In collaboration with the Marketing Team at Smithers-Oasis
[Let’s Grow Together]

This Month
Boost Business with Floral Subscription Programs
In today's competitive retail landscape, florists are constantly searching for ways to create steady income streams and build lasting customer relationships. Floral subscription programs offer a powerful solution. If you've tried subscription models in the past without success or are considering implementing one for the first time, this guide will walk you through four proven approaches that can be tailored to your shop's unique strengths.
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An online handicraft business with a classic, handmade range of special decoration products. We want to promote crafts around the world and help local craftsmen in various regions of our society make a living from them.

