For many people “flowering the cross” at church with fresh flowers is a long-held Easter tradition and family celebration. A barren cross covered with fresh flower stems comes to life as a thing of natural beauty. Are you encouraging your...
Selling specialty sympathy flowers can help increase your flower shop profits. “Specialty sympathy flowers deliver a message,” says Edward Von Bargen of Entenmann’s Florist in Jersey City, New Jersey. “They tell a person’s story - what they did or loved...
What’s trending for prom flowers in 2020? Color… fashion… style… succulents… wirework… flower accessories? “Individuality,” answers Loann Burke AIFD, AAF, PFCI event specialist at Furst the Florist in Dayton, Ohio and a Smithers-Oasis design director. Photo by Loann Burke That’s...
How can you add greenery glam to your fresh foliage designs this season? Create a glamorous new vibe for your weddings, special events, and botanical couture? Grab a can of spray paint and add a metallic finish,” suggests Ian Prosser...
Design an Amazing Wedding Rose Arbor February 18, 2020 “All they’d ever seen was a sketch of the wedding rose arbor,” says Rick Davis of Amaryllis Floral and Event Design. He’s explaining why his clients were so thrilled with...
Botanical couture first appeared on fashion runways, floral art displays, and flower competitions. The term aptly described awe-inspiring flower-based clothing of a ‘look but don’t touch’ variety. Today botanical couture is often a buzzword for wearable floral art. Photos: Nico...
