WHY INCORPORATE 2021 COLOR TRENDS TO INCREASE FLOWER AND FLORAL PRODUCT SALES?
Color is the most eye-catching element of design. Our brain interprets color in ways we are not even consciously aware of. Colors evoke emotions, recall memories, or create associations with objects or experiences. Color allows us to connect with customers in a personal way.
On-trend color is like fashion, it inspires consumers to want something new.
Green Plants – Trendy, Timeless and Taking Root
2021 is the year of the green plant. This plant phenomenon is both trendy and timeless. While flower shops have always sold green plants, we haven’t seen interior plant popularity take roots like t...
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7 Tips for Selling Mother's Day Flower in Challenging Times
Sending fresh flowers and plants as gift grew in popularity during the pandemic. Why? Consumers rediscovered that for life celebrations – birthdays, anniversaries, funerals, and holidays, flowers c...
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