In a busy retail flower shop, it’s challenging to personalize every Mother’s Day arrangement in the midst of filling so many orders. Yet we know that personalizing designs to individual tastes is a popular way to increase sales.
How can we do that cost effectively? By offering on-trend design collections.
On-trend Design Collections
Create Mother’s Day floral design collections of varied prices for each one of these signature styles. Ask your customer to identify which style best reflects the personality of their favorite mom and help them place their order accordingly.
For Mother's Day this year there are four floral signature styles trending for flower-savvy moms: Vintage Mom, Retro Mom, Modern Mom and Funky Mom.
Pearls and Roses Vintage Mom Floral Arrangement
This sentimental lady loves things with a vintage vibe. She likes a classic look that is reminiscent of slower and more genteel times, when gardening was America’s favorite pastime.
A gift of flowers can bring back those sweet memories. Celebrate her with designs featuring soft colors, natural materials and garden flowers like garden roses, peonies and lilies. Personalize these timeless arrangements with OASIS decorative accents
, OASIS Brooch
or flea market finds that reflect her nostalgic personality.
Mother’s Day Flowers for the Vintage Mom video with Sharon McGukin
Purple Embrace Retro Mom Floral Vase Arrangement
Remember the colorful Flower Power days of the 60s and 70s? This trend’s flower child now turned adult mom or grandmother still does.
Back in the day, a gerbera daisy represented Mother Nature’s smiley face. The ‘freshly gathered wildflowers’ look was popular, even for weddings.
Capture the attention of these moms with an eclectic mix of bright colors, bold patterns and tantalizing textures. Add OASIS decorative accents
like pearl-shaped Mega Beaded Wire
for that retro feel.
Flower crowns are back in vogue. Remind moms to “Be sure to wear some flowers in your hair”
for their special occasions.
Mother’s Day Flowers for the Retro Mom video with Sandy Schroeck
Today's Pink Floral Vase
This energetic personality is a pleasant mix of sophistication and down-to-earth practicality. She loves things of beauty whether natural, rustic or elegant in form. She is as comfortable in an upscale boutique as she is in a farmers market.
Earthy and environmental, organic and eco-conscious, she has a preference for planet-friendly products. From orchids to succulents, flowers are a big hit with this eco-chic mom. Accent these designs with OASIS decorative naturals
like Midollino Sticks
and Flat Cane
for that ‘touch me’ textural look.
Mother’s Day Flowers for the Modern Mom video with Sharon McGukin
Poppin Roses Funky Mom Floral Arrangement
This dynamic diva enjoys the unique looks of the 80s and 90’s. Bold colors. Big ideas. Try mixing tropical flowers with everyday classic flower forms to create the flower fun this mom loves.
Trendy new neon-colored dyed roses or daisies can appeal to this hip mom. Add OASIS decorative wire
and you have a metallic flair that’s sure to catch her hipster eye. When it comes to personalizing designs for this far-out mom remember the words of that 90’s song and “Let’s give them something to talk about”
Mother’s Day Flowers for the Funky Mom video with Sandy Schroeck
Flowers … the perfect Mother’s Day gift
Flowers are traditionally a favorite gift to give and receive on Mother’s Day. This spring holiday is an excellent time to celebrate mom with seasonal flowers in the form of cut flowers, indoor blooming and foliage plants or outdoor garden plants.
She will enjoy the flowers even more when they remind her of the things she loves.
Which floral signature fits your mom?[/vc_column_text][/vc_column][/vc_row]